dads release

For Immediate Release

SheKnows How Dads Feel: Father’s Day Poll Results Show Parents in Favor of Sex Talk at Age 10

LOS ANGELES–June 11, 2008–SheKnows.com, one of the fastest-growing online destinations for women, announced today the results of their national poll coinciding with their Face of New Fatherhood panel. The panel featured five dads with diverse backgrounds and unique perspectives on parenting and hot parenting topics. The panel participants included American Idol favorite, Bo Bice; co-founder of Invisible Children, Jason Russel; author Steve Almond; NHL player and center for the Anaheim Ducks, Todd Marchant; and founder of The Dad Network, Matt McAffee.

With an overwhelming response to the question, “At what age do you feel you should speak with your child about sex education?,” 83% of SheKnows readers responded that parents should speak with children about sex education before age 13–preferably at age 10 or 11. Only 17% of SheKnows readers felt that age 13 was the appropriate age for parents to speak to their children about sex education.

“It’s not like when my dad sat me down at 13 and told me about the birds and the bees. My children, even with the best parental censorship, will still be exposed to more than I was,” said Bo Bice, American Idol favorite.

Other survey results included:

Would you want to know before your baby was born if s/he had Down’s Syndrome or any other disorder?

  • 82% of SheKnows readers say yes.
  • 18% of SheKnows readers say no.

If you could, would you have another child at age 50?

  • 42% of SheKnows readers say yes.
  • 58% of SheKnows readers say no.

Would you ever use a Nannycam?

  • 63% of SheKnows readers say yes.
  • 37% of SheKnows readers say no.

You can find the New Face of Fatherhood panelists’ bios, photos and final polling results featured on SheKnows’ Fathers Day Special.

About SheKnows:

SheKnows.com is the authoritative source for women ages 25-54, with exclusive articles and content on pregnancy, parenting, health, hobbies, entertainment, money, dating, beauty and celebrities. The site also serves as the demographic/psychographic hub for a family of other female-centric web properties. As one of the fastest growing destinations on the web with sites like soaps.com, lovingyou.com, pregnancyandbaby.com, fabulousfoods.com, childfun.com, and familycorner.com, SheKnows is currently one of the top 10 properties for women and attracts over 16 million unique visitors with over 100 million page views each month. Unlike online-distributed networks that merely aggregate disparate unrelated websites, SheKnows is a legitimate branded destination which owns most and manages all of its sub-properties. For advertisers, opportunities for sponsorship and creative integration go beyond the banner and make marketing messages an uninterrupted part of the user experience. Founded in 1999, the company is based in Los Angeles with sales offices in New York and Chicago. SheKnows is part of AtomicOnline, a diversified online media company.